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Sesame Street Season 45 premieres Monday September 15

Muppets star in Toyota Super Bowl ad campaign

"Lady Gaga & The Muppets' Holiday Spectacular" airs Thanksgiving

Frank Oz, Brian Jay Jones honor Jim Henson on The Today Show October 15

Muppet tech master and puppeteer Franz "Faz" Fazakas dies at 95

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MERCHANDISE

"The Great Muppet Caper" and "Muppet Treasure Island" coming to Blu-ray December 10

"Jim Henson: The Biography" releases on September 24

"The Muppet Movie" anniversary edition arrives on Blu-ray

Video: "The Muppet Movie" coming to Blu-ray in 2013

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CTW changes name to Sesame Workshop

Courtesy of Reuters
June 5, 2000

Oscar the Grouch may have opposed it, but the Children's Television Workshop became Sesame Workshop on Monday after more than 30 years bringing Big Bird, Bert and Ernie, and Snuffleupagus to children around the world.

"We've changed our name from Children's Television Workshop to Sesame Workshop,'' said the producer of the popular "Sesame Street'' and other children's shows, mostly for Public Broadcasting Service television, which is funded by viewers, corporations and the federal government.

"Why? Because the media world our children inhabit is so much more than television,'' the non-profit educational organisation said in a statement. "Today we have an even greater opportunity to help change the nature of children's learning experiences with interactive media."

Sesame Workshop's products now include television, online, CD-ROMs, magazines, books, films, community outreach and licensing. "Sesame Street'' is in its 31st season on PBS.

Several of Sesame Workshop's programmes, including "The Electric Company,'' "3-2-1 Contact,'' and "Square One TV,'' can now be found on Noggin, the 24-hour-per-day kids' channel, a joint venture with Viacom Inc. (NYSE:VIA - news)-owned Nickelodeon. No details of its revenues were immediately available.

The Workshop, which created "Sesame Street'' more than 30 years ago, fundamentally changed the nature of children's television. It was based on the belief that television could help children learn and that research could determine how best to reach educational goals. Workshop programming is now aired in 148 countries.

     
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