Muppets will arrive on next generation game consoles
of TDK Mediactive
TDK Mediactive, Inc., a global publisher of entertainment software, announced today an exclusive three-year, renewable worldwide licensing agreement with Jim Henson Interactive, a division of The Jim Henson Company, for the Muppets, one of the most prolific brands in the entertainment industry. The agreement ensures TDK Mediactive exclusive rights to develop and publish games based on many of the Classic Muppet characters, including Kermit the Frog, Miss Piggy, Fozzie Bear, The Great Gonzo and more. Platforms covered by the license agreement include the PSOne and PlayStation® 2 computer entertainment system, Xbox video game system from Microsoft, the Nintendo GameCube video game system, the Game Boy® Advance and PC platforms.
``The colorful Muppet characters and their hilarious antics are tailor-made for videogames,'' said Vincent Bitetti, chief executive officer of TDK Mediactive. ``The Muppet license is a continuation of our efforts to diversify our business across all viable platforms, categories and age demographics and fits well into the `E' rated segment of our business.''
``In celebration of the 25th anniversary of `The Muppet Show,' we've been expanding the reach of Muppet characters by leaps and bounds this year,'' said Craig Allen, General Manager and Senior Vice President, Jim Henson Interactive. ``The licensing agreement with TDK Mediactive will ensure that high quality, entertaining Muppet games will be produced for a variety of platforms, giving our fans the world over a true gaming experience that only the Muppets can deliver.''
More about the Muppets license will be revealed at E3, South Hall, booth number 1446.
About the Muppets
The zany cast of ``The Muppet Show'' has brought joy to generations since their television introduction a quarter of a century ago. The show first debuted in syndication on September 26, 1976 and continued for five seasons with 120 shows. Since then, the Muppets, known for their clowning, conjuring, quirkiness and kindness, have become international superstars shaping ``pop culture'' with over 50 Emmy Awards and a high celebrity profile.
About TDK Mediactive, Inc.
Southern California based TDK Mediactive, Inc. is a global publisher of high quality entertainment software for current and next generation video game systems. The company's games are based on original and licensed content derived from major motion pictures, video franchises, popular literature and popular culture. TDK Mediactive has exclusive technology and content licenses with Sony Computer Entertainment America Inc., Microsoft Corporation, Nintendo of America Inc., DreamWorks SKG, Vivendi Universal Studios, Mattel, Classic Media, R & S Trading, BKN International, DC Comics, Hallmark, BDSP, The Jim Henson Company and others.
TDK Mediactive is part of TDK Corporation's global effort to expand its offerings to consumers of entertainment-oriented products. More information about TDK Mediactive and its products is available at www.tdk-mediactive.com
About Jim Henson Interactive
Established in 1998, Jim Henson Interactive (JHI) is responsible for the worldwide digital expression, development and creative production of the Company's intellectual properties including such well-known brands as the Muppets, ``Farscape,'' ``Jim Henson's Bear in the Big Blue House,'' ``Jim Henson's The Hoobs,'' ``Mopatop's Shop,'' ``Jim Henson's Construction Site'' and ``The Dark Crystal.'' The division works with a variety of partners including Sony, Microsoft, Intel, Vivendi Universal, Simon & Schuster Interactive, Midway and Ubi Soft.