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Discussion in 'Muppet Headlines' started by goldenstate5, Mar 22, 2014.
Id love to be a fly on a wall at Disney right about now.
I don't know what it is, but do have a few theories.
March movies fare poorly.
Fans of the last film didn't think this one was schmaltzy enough.
Fans who didn't like the last film didn't hold out much hope for this one.
Younger viewers of today don't respond to the classic, multi-layered, sophisticated humor of the Muppets.
People just don't go to the movies like they used to.
Maybe audiences had their fill with the last movie.
Sometimes this just happens.
The Muppets are creatures of television better suited for the small-screen until popularity gives them a reason for a full-fledged movie (that used to be how it worked).
That last reason is my pick. With the popularity of Hulu, Netflix and OnDemand now in the mix, there's really no bad place for a televised Muppet Show anymore. There's only a question of what will be the best place. I still say dump America's Un-Funniest Home Videos should be bumped off and the Muppets could be the lead-in for Once Upon a Time on Sundays. It's the best spot for them in the family hour (er...half-hour).
Out of curiosity, here are the domestic Henson/Muppet film grosses adjusted for inflation. It places the performance of MMW right around MCC, but nowhere near the industry-considered "flops" of MFS and EIG. The worst someone could claim is a "middling" performance. Hmmm
There is another reason you may have missed Jamie. The Muppets, in no way shape or form, represent the bland generic, impossible to distinguish, CGI crap that kids today seem to lap up. I went to the movies recently and there were trailers for 3 CGI movies and/or sequels and I could not tell you what they were called or tell them apart!!
For me, the movie was absolutely brilliant, and whilst it's definitely far from flawless ("muppet-ladder"...grrrrrr), it built on and improved what Disney delivered in The Muppets. I also know of quite a few non-muppet-fans who are keen to pick this up on Blu and I personally think (and hope!) that is where this film is going to come into it's own!
I completely agree. That's probably why the Muppets print ads look as they do. They over-saturate the characters, make them look squeaky clean and place them against a minimal or white background in order to make them visually pop like the typical CG fare.
The problem is, that process removes all of their charm. While I kinda like what they did with the 2011 teaser, a lot of auds objected to it. Many cited the Muppet legs as the problem, but we've all seen Muppet legs for years. They ride bikes, they dance and they jump out of airplanes. The problem was that it really looked too clean and void of charm. They're kind of reduced to product like in the Apple ads. Of course, they really need to start fixing Kermit's leg/upper thigh connection in Photoshop - and that's what Photoshop is for. It's not meant to make these guys look dry cleaned. I prefer my Muppets to have a little schmutz on them.
Anyway, that's just the print ads. The broadcast advertisements, product tie-ins and media tour were fantastic. I really like this turn the Muppets took, away from Segel and back to their roots where they belong. The problem is probably what it's always been. Except for the film's media burst, the Muppets aren't around in our daily lives anymore. They really need to return to TV in some of their own well-written specials or heck, give them their own show again. It really is time for that and there are so many options these days. Unfortunately, the movies are the past. Even popular movie stars are taking roles as TV/streaming/cable regulars. Halle Berry. Kevin Spacey, Matthew McConaughey, Billy Bob Thornton and many others. I think the Muppets deserve to join that list of stars.
The main reason the movie didn't make enough money: tickets aren't nearly expensive enough. Simply charge $40-50 per ticket and boom! Insta-success.
Well, that may be true, but in the end its all about the budget. If a film makes $600 million at the domestic box office and it has a $700 million budget than it flopped, but if a film makes $10 million at the box office and it had a $1 million budget then time to order the sequel. With that said, this is how the muppet films stand, profit-wise. budgets adjusted to 2014 $, profits are rounded
TMM Gross: $206,769,700 Budget:$25 million Profit:$181 million
DC Gross: $109,861,500 Budget:$41 million Profit:$68 million
GMC Gross: $89,353,200 Budget:$40 million Profit:$49 million
TM Gross: $88,966,500 Budget:$45 million Profit:$43 million
MTI Gross: $61,820,400 Budget:$9 million Profit:$52 million
MTM Gross: $60,492,900 Budget:$25 million Profit:$35 million
MCC Gross: $52,354,200 Budget:$23 million Profit:$29 million
MMW Gross:$51,132,820 Budget:$50 million Profit:$1 million
THIS IS WHEN THE MONEY-MAKERS ARE SEPARATED FROM THE BOMBS
FTB Gross: $31,304,900 Budget:N/A Profit:box office bomb (as listed in many sources)
LAB Gross: $27,312,700 Budget:$51 million Profit:$0,000,000
MFS Gross: $26,051,500 Budget:$38 million Profit: I think I see a moth
EIG Gross:$18,306,500 Budget:$41 million Profit: BOMB
In the end, MMW stands at the bottom of the money-making henson films, so ya it should just be called middling.
What you've done with the numbers to devise the profit is kind of strange and inaccurate. It also doesn't take into the account the international markets or the advertising budgets. Those are usually kept under wraps. MMW's ad campaign was brilliant because half the ads were tie-in commercials for products. That means Toyota etc paid Disney to advertise MMW as long as the Muppets were seen driving in their car.
Also, what film costs $700 million? I wanna see dat. LOL!
MMW has made over 78 million dollars domestic and worldwide combined.
Thank you! I was just about to comment on that! And as far as I am concerned, it could be far worse than that. This overreaction to the films performance in the box office makes it sound like it was a direct-to-video scenario! For a April- March film and considering what it was up against, MMW did fantastically.
I'm still puzzled why foreign markets didn't take in half the total worldwide gross. That seems to be the trend and this film was crafted to appeal to foreign markets. I wonder if the advertising machine around the world was weaker for some reason.
Speaking solely for the UK I felt it was badly marketed here. I've said it before but I ALWAYS have people phone, message or email me whenever they hear or see anything Muppet related, regardless how trivial. I only received a couple from when the Muppets appeared on a couple of talk shows. I don't recall seeing a single poster for the movie anywhere, it was all Peabody and Sherman. I've even had maybe 10 friends ask, since the movie has been removed from Cinema's, "when does the new Muppet movie come out?". Unfortunately I was taken out of action the day after I saw the movie when a surgeon botched a routine op and damaged my eye (the surgery was NOT even on the eye!!), otherwise I would have waxed lyrical about it and made my friends see it!!
First off, eeep! I hope your eye is better! I'm having some troubles in that department myself.
That's what I'm learning. The international marketing campaign was lean this time. It's almost like the Disney execs prepared for the film to under-perform. I still give it a solid 4/5 stars.
In the US we had print ads, clever TV spots, appearances and a constant bombardment of Subway, Toyota, GoGurt and Lipton Tea commercials. However, it still under-performed.
A film friend of mine has a theory: The Muppets don't fit a pre-made category for modern auds. They're not cute like the typical CG fare (or their last movie) and they're not crude like the Hangover films. Monty Python would be a tough sell today because they, like Muppets, have a silliness that tends to go other the heads of younger viewers. These auds will say that this form of entertainment is obnoxious when the truth is that it makes them feel unintelligent.
I hope Disney doesn't dumb-down the enterprise or cute-it-up again. The balance of humor this time was pitch perfect. (I'm not sure about the Muppet ladder, but it was visually striking.)
Cheers Jamie, the eye is on the mend fortunately!! The surgeon was too busy talking about her Facebook account with the nurses and something slipped and damaged the cornea - a ****ing painful experience!!!
I actually LOVED the Muppet ladder in principle, it's this new "Muppet-this", "Muppet-that" that they are trying to create which really grates on me. I thoroughly enjoyed the Muppet Man bit, I just hated the "Muppet-man" dialogue.
I truly hope Disney don't try to change the Muppets to suit their perceived audience. The verbal and visual humour in this movie was perfect. It was intelligent and cleverly executed and I can't wait to see it again. Disney need to rethink their release strategy - that was the fundamental problem here, nothing else.
Wow, that is not an advertisement for Facebook. Eeek!
I totally hope that's the case with this release. The film received so much fanfare here and the ads were remarkably clever:
The only thing I would add is a comment by Miss Piggy after her kiss saying, "Yucka! Would a breath mint have killed ya?"
Also yeah, the use of Muppet so much by the gang just seems weird. I'd call it a branding thing, but if that were the case it would have been "MuppetS Man" and "MuppetS Ladder." While I don't mind the silliness, it's not really a Muppety silliness. However, it's better than having the Swedish Chef hugging the chickens. He doesn't hug them, he puts them in der baskee!
It hasn't opened in Japan yet folks!
Good, maybe we can squeeze a couple million from Japan.
They seriously haven't made a single dime for over a month, what happened? Did it open in Japan, is it done with all of its box office around the world? It's only made $27 million in all foriegn countries!
It hasn't opened in Japan yet. It doesn't open until Sept 6 2014.
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